VLiving

Mumbai, India

467

goods

items sold

About VLiving

After my degree as a textile designer from the prestigious National Institute of Design (NID) in 1992, I took up a regular job of a textile designer in an export house. In 1997 I quit my job & started freelancing focusing on home furnishings export industry and started my design studio by the name of “Vaishali Design Studio”.

Until October 2010 i only focused on the design studio where we serviced a client's design requirements but steadily the wish to design & develop products that I like started to dominate.I wanted to make what I felt was good and not what a cleint’s brief would dictate.

Fortunately in October 2010 a friend of mine who was planning to start her website of homewares in UK liked my designs which were still in digital form & I got my first order

I then set up my workshop with a small but very talented and skilled team who helps me in sampling and then executing all the designs. Though printing (screen printing by hand) & dyeing of fabric is outsourced; cutting, sewing, embroidering, photography and the rest is done inhouse.
We strive as a team to actualize what I visualize

The brand has had an encouraging journey so far and it inspires us as a team to scale new horizons in our area of design.