eki [lang. marathi, \EY-ki\]: odd / unique / oneness / unity
beki [lang. marathi, \BEY-ki\]: even / common / duality / diversity
True to our name, we achieve balance by bringing together things that have traditionally been perceived to be at odds with each other. Ekibeki also means oneness of interests, sentiments, pursuits among different groups or entities. Ekibeki is a social enterprise focused on identification of dying crafts and undertaking initiatives for their development and sustenance.
We identify Indian crafts that are on the verge of extinction and revive them through design interventions, skill and capacity building, product development, market development and creating self-governing mechanisms; all of which eventually helping the artisans to sustain and grow their community clusters in their natural habitat. This cycle must be repeated for every craft, one at a time and needs empathy, patience and persistence.